Privacy Policy

We pay particular attention to the confidentiality and security of your personal data. Therefore, we want to inform you in complete transparency about the data concerning you (hereinafter your "Data") that we collect follows the Personal Data Protection Act 2012 of Singapore, as may be amended from time to time (PDPA). This privacy policy applies to all users of our website., and about the purposes of their use, the people with whom we share them and the rights you have.

We would like to inform you that this privacy policy applies to all Data processed by the Groupe Brandt.

Categories of Data collected

We may collect the following Data:

  • Identification data such as title, surnames and first names, postal address, telephone number, date of birth, e-mail address and connection data;
  • Information relating to your purchases of products or services such as product registration information, warranty information, date of purchase, name of reseller;
  • Data relating to consumer satisfaction and feedback such as the results of customer satisfaction and feedback surveys;
  • Data collected when you visit our websites such as data collected through cookies and other data collected automatically to provide you with our websites, or information you disclose to us when you visit our websites (for example through contact forms, etc.);
  • Device identification data such as commercial reference, serial number, software version, MAC address, model, color, etc. ;
  • "Human resources" data such as the curriculum vitae and the cover letter when applying on the Brandt Group website.

  • How We Collect Data

    We collect Data from:

  • from you or your representative when purchasing your product, registering your product, visiting our websites, activity on your account, ordering a service, participation in our campaigns such as our promotional operations or our games, a comment on a product or the downloading and use of an application or during a request by telephone or e-mail to Customer Service;
  • our resellers;
  • from our third-party service providers, suppliers and partners;
  • available public sources;
  • social media, eg Facebook if you choose to use Facebook to facilitate the connection to our websites / applications.

  • The use of your Data

    We may use your Data for the following purposes:

  • to register you or your device with a service;
  • to provide you with information, a product, a service that you have requested;
  • to offer you content such as advice on use, tips, recipes, etc. and personalized services based on your past activities on our services, with your consent if necessary;
  • for advertising purposes, for example to send you advertisements and promotional communications, with your consent if necessary;
  • to ask your opinion on our products and services and carry out customer surveys, with your consent if necessary;
  • to participate in the development, testing, improvement and modification of our products and services;
  • to provide support and repair services for your home appliance;
  • to organize free draw-type games, contests with prizes or promotions;
  • and for other purposes subject to your authorization.

  • We process your Data for the purposes described above in order to meet our contractual obligations, on the basis of legitimate interest, or after your consent which may subsequently be withdrawn at any time by contacting us as provided. in the paragraph “How to contact us” or via an unsubscribe link present on our newsletters without affecting the legality of the processing based on consent before withdrawal.

    Data we share

    For the processing purposes set out above, we may share or disclose your Data:

  • with the French companies of the Brandt group;
  • with our service providers whom we use for repairs, customer service, customer support, advertising, customer satisfaction surveys, billing or sending e-mails on our behalf;
  • to other recipients if we are obliged to do so by virtue of legal provisions, or enforceable judicial or administrative decisions;
  • with a third party in the event of reorganization, merger, acquisition, sale, joint venture, transfer or other alienation, contemplated or actual, of all or part of our company, our assets and our shares.

  • When we share Data with a third party, we require them to protect and manage your Data in accordance with any legal, regulatory and contractual obligations or other instructions we give them.

    International transfers of your Data Information

    Your Personal Data may be transferred outside of Singapore. When we send your Personal Data outside Singapore, we will make sure that your Personal Data is protected. We have adopted safeguards and safeguards appropriate to such cross-border transfers as required by law, including the use of European Commission-approved Standard Contractual Clauses, Codes of Conduct and/or Binding Corporate Rules.

    Your Rights

    You have the following rights:

  • Right to information concerning your Data : we will provide you, at your request, with information on the Data in our possession concerning you.
  • Right to correct and complete your Data : we will correct erroneous information about you, if you inform us. We will complete incomplete Data, if you inform us, provided that this Data is necessary for the intended purposes of the processing of your Data.
  • Right to delete your Data: we will delete the information in our possession concerning you, at your request. However, certain Data will only be deleted subject to a defined retention period, for example if we are legally obliged to retain the Data in certain cases or to fulfill our contractual obligations towards you.
  • Right to have your Data blocked : in certain cases, provided for by law, we will block your data if you wish us to do so. Blocked Data will only be further processed to a very limited extent.
  • Right to withdraw your consent: you can at any time withdraw the consent you have granted for the processing of your data without retroactive effect. The legality of the processing of your Data will not be affected until the moment you withdraw your consent.
  • Right to object to the processing of your Data : you can object to the processing of your Data at any time, without retroactive effect.
  • Right to appeal to a regulatory authority: you have the right to complain about data protection to a data protection authority. To do this, please contact

  • For any questions and/or to exercise your rights, refer to the “How to contact us” section.

    Please note that exercising these rights may impact our ability to provide certain services to you and that Data will remain in our records and archives for a period, in accordance with applicable law, but we will not use this information for commercial.

    The security of your Data

    We take appropriate technical and organizational measures in accordance with applicable data protection laws, including requiring our service providers, business partners or professional advisers to apply appropriate measures to protect your Data.

    Retention of your Data

    We will only keep your Data for as long as necessary for the purposes of collection. This means that the Data will be destroyed or deleted from our systems when it is no longer needed.

    We take appropriate measures to ensure that the Data concerning you is processed and stored according to the following logic:

  • at least the duration for which the information is used to provide you with a service;
  • as required by law, contract, or in accordance with our legal obligations; or
  • the time necessary for their treatment only, or longer if the applicable law requires it or if it is necessary under any contract or for statistical purposes, subject to the appropriate safeguards.

  • Cookies

    When consulting our websites, information relating to your browsing may be recorded in “cookie” files installed on your terminal (computer, tablet, smartphone, etc.).

    For more information on cookies, we invite you to consult our policy on the use of cookies.

    How to contact us:

    Email: or +65 6508 4639

    Updates to our Privacy Policy

    We may need to update this policy. Any changes to this policy will be effective on the date it is posted, or as required by law.

    The last update of this document dates from January, 2022